Color Printing Increases the Value of Your Message

Reaching your target audiences means you must provide products that will appeal to them. In print, it is clear that color printing makes a difference. Various research conducted with consumers indicates that color: increases retention by 78 percent, increases comprehension by 73 percent, increases brand comprehension by 80 percent, reduces search time by 80 percent.
K-State Research and Extension employees have an excellent opportunity to take advantage of color printing at affordable prices. The Department of Communications now offers full-color services at a cost of 40-cents or less per page (depending on quantity). Professional graphic design also is available at a fraction of what you would pay. Think creatively: Color can spice up your pre-prints, and print-on-demand projects. For more information, contact Greg LeValley at 785-532-1158 or glevalle@ksu.edu .

--Greg LeValley glevalle@ksu.edu

Color Printing Increases the Value of Your Message